YouTube Insights For Audience

YouTube Insights For Audience – On September 30, 2009, YouTube launched a new video analytics tool called YouTube Insights for Audience, which describes the audience on YouTube based on their demographics. (Image courtesy of YouTube.)

Prior to the launching of this new tool, YouTube provided insights (beginning in March 26, 2008) only to people with YouTube accounts and the videos they upload to YouTube.

YouTube addresses the new tool specifically to advertisers and marketers saying: “Almost 400 million people watch over a billion videos on YouTube every day. This gives us a great insight into the viewing habits of the world. With Insights for Audience, we’d like to share some of this information with you.


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