Mass Traffic Attack Chapter 3 – Authoring Great Articles in my experience, the most important thing about authoring any great article is NOT to think of it as “writing,” but to imagine instead that you are directly “speaking” one on one with somebody. This will come as great news to all the “non-writers” out there! Many of us are uncomfortable with the concept of writing; “article writing” conjures up images of well known, highly paid journalists penning their weekly piece in newspapers and magazines.
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