What Is social media And How Can I Leverage on It?
What Is social media And How Can I Leverage on It? It is hard to imagine anyone who is adept with the use of the internet to not knowing about social media sites. These are very rampant nowadays and a lot of people spend most of their online time on such sites. Good and popular examples include Facebook, Twitter, and the old Friendster.
So, what use do online marketers have for social media sites? While these sites are used by the masses for online socializing, these can also be
amazingly effective tools to online marketers. They can be used to reach
specific target niches. For example, Facebook advertisement allows
targeted advertisement to users based on age, region, gender, and groups
joined.
Also, social media sites can be used as blogs wherein online marketers can
post regular updates about their company, products, services, offers, and
such. Twitter for example is an extremely popular tool for companies to
post regular updates.
Another beauty of this marketing strategy is how you can reach more than just firsthand customers. So, if you managed to reach one person for
example, you might also have access to that person’s friends, family, and
colleagues. In Facebook for example, this is best represented by the
‘Share’ function.
Social media sites can also be used to create backlinks and post articles. As
such, online marketers can maximize use of social media sites to generate
more traffic into their main website. This can also be used for list building.
And because social media sites always allow readers and users to post comments, it will allow companies to gather useful feedback from
customers and prospective customers. So, to sum it up, the benefits are
plentiful. If you want to succeed in online marketing, you would do well to exploit social media sites. They are currently the fad in the Worldwide
Web.
Best Wishes, Coyalita
See Tomorrow:” What Is the Difference Between Advertising and
Promotion?”
Just use your name and valid email address – I will never sell or share your email address with anyone. Never. You may unsubscribe anytime. I hate spam just as much as you do.
