Generating Daily Traffic to Your Website: Off-line Marketing
Generating Daily Traffic to Your Website: Off-line Marketing – Using traditional marketing tools outside the virtual world can also create awareness. Promotion and advertising needs are not simply in cyberspace.
Business cards, written-support advertising, advertising on cars, etc. are all means that can and should be used to promote your website. This works better for sites that sell products, as these products can be advertised in such ways.
Hosting regular promotions
Store-type promotions can be applied to websites as well, especially those that sell products.
There is nothing like the word ‘discount’ to attract people – make good use of it on your site too.
Publishing on other sites
Publishing articles and blog posts on other sites and newsgroups helps to increase your visibility. Furthermore, writing articles and getting them published can also establish you as an ‘expert’ in your field. This is an incredibly good tool to exploit for content sites.
Another feature of articles is that it allows you to have a signature line at the end, which you can use to feature the link to your site.
Product sites can also use publishing articles to do product reviews and referrals, an aspect that shouldn’t be ignored.
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