DOT COM SECRETS
WHAT THIS BOOK IS ABOUT (AND WHAT
IT’S NOT ABOUT)
Before we get started, I want to introduce myself and let you know what this book is about (and more importantly, what it’s not about).
This book is NOT about getting more traffic to your website—yet the “Dotcom Secrets” I’m going to share with you will help you to get exponentially MORE traffic than ever before.
This book is NOT about increasing your conversions—yet these Dot Com Secrets will increase your conversions MORE than any headline tweak or split test you could ever hope to make.
If you are currently struggling with getting traffic to your website, or converting that traffic when it shows up, you may think you’ve got a traffic or conversion problem.
In my experience, after working with thousands of businesses, I’ve found that’s rarely the case.
Low traffic and weak conversion numbers are just symptoms of a much greater problem, a problem that’s a little harder to see (that’s the bad news), but a lot easier to fix (that’s the good news).
Recently, I had a chance to fly to San Diego to work with Drew Canole from FitLife.tv. He had built a following of 1.2 million followers on Facebook, but because of some changes at Facebook, his traffic had dropped by 90%. He was now…