E-Book Profits – Writing Your Info Product You have a strong idea as to what your eBook should be about.
You’ve surveyed your market, evaluated the competition and settled down on a hot topic that is bound to be a winner.
But, you have yet to start writing.
Believe it or not, the dreaded blank page is the hardest obstacle to get through when creating your own info product.
Whether you are an experienced writer, or brand new at it, channeling your thoughts and ideas onto that first page is often the most frustrating step in your journey towards creating a killer product.
But there’s a simple method that will eliminate your sudden writers block and make it not only easier, but also faster to write your eBook.
Creating an organized structure for your book.
It’s very difficult to sit down at the computer and just start writing your book without having a visible ‘mind map’ in place that will help guide you from start to finish.
It’s comparable to fumbling around in a maze, only to have to turn back each time you hit a dead end, re-tracing your steps so you can finally get to the exit.
Writing an eBook requires structure.
If you fail to do this, you will end up spending a lot of valuable time revising, re-organizing and even re-writing major parts of your eBook, trying to “fit it all in”, or improving the overall flow of the material.
You want to give your readers an enjoyable experience, and regardless of what market you are involved in, you also want to encourage them to purchase other info products that you release in the future.
You want them to find value in your product, to feel as though it has directly helped or influenced them in some way.
You want to satisfy their thirst for knowledge, to use your book as a method of building a connection between you and your reader, who is subsequently, your customer base.
So, how can you create a winning product that will appeal to the masses, while making sure the process is as fast and easy as possible?
You need to start by creating a system that will help you stay focused and on track.
Best of all, once you have gotten used to using a system when creating your info product, you will find that it gets much easier to create high quality products in less time.
Here is a step-by-step guide to creating a winning product in half the time.
Quick & Easy Research Process
Step 1: Consider What Your Audience Wants
There are a thousand different ways to present the same information, just as there are hundreds of different questions that need to be answered within every industry.
Your objective is to find the most common ones and answer them in your book.
This is where the majority of new writers fall through the cracks, trying to create an all-inclusive e-book on their chosen topic.
Be realistic with your goals; you will never be able to cover everything there is to know about your topic in one e-book, and if you try to do it, you will wind up frustrated, confused, and ready to call it quits.
Instead, you need to write down the most important topics. Think about the burning questions asked by people who are desperate for information on your chosen topic.
✓ What are they most interested in learning?
✓ What are the top 15 most commonly asked questions?
✓ What are your competitors NOT answering in their eBook’s?
You will need to do a bit of research in order to gain a better understanding of how you can connect to your audience by directly addressing the questions and concerns they have.
If you are writing a ‘how to’ e-book, make sure that you consider all skill levels, and focus on the largest portion of your audience first.
You can also create a series from your e-book later on, or add additional chapters that focus on other skill levels and groups.
You need to spend a few hours compiling information. You want to jot down everything you can find out about your topic, paying particular attention to recurring questions that you stumble across.
Spend some time browsing through forums and community sites that are focused on your topic. Read through discussions, and take notes of everything that you come across that you believe is important.
The first step in creating the framework for your info product is in thoroughly researching your market.
You really need to know what people are interested in learning more about, so that you can determine what direction to take when creating your e-book.
Step 2: Slim It Down
Step 3: Create Chapter Titles
Step 4: Create Chapter Summaries
Chapter 1: Why Freelancers Fail
Chapter 2: Setting Yourself Up for Success
Chapter 3: Profitable Online Opportunities
Chapter 4: 10 Things Every Freelancer Needs To Know
Chapter 5: Building Your Customer Base
Chapter 6: How to Get More Done in Less Time
Formatting Your E-book
Chapter Start: Benefits Of Reading the Chapter
Chapter Middle: Direct Answers, Solutions or Help
Chapter Ending: Laying out the next chapter, carrying your reader through.
Developing Surefire Winners
And Much More…
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